China manufactures over 70% of the world's toys. Shantou's Chenghai district is the world's toy capital with 2,000+ manufacturers. Guangdong province accounts for most of China's toy exports, supplying global brands including Mattel, Hasbro, and LEGO.
Manufacturing Hubs in China
- Shantou/Chenghai (world's toy capital, 2,000+ manufacturers)
- Guangzhou (educational and electronic toys)
- Dongguan (premium electronic toys)
- Zhejiang (wooden toys, educational products)
- Shanghai (premium and licensed toys)
Products We Source
- Educational & STEM toys
- Electronic & interactive toys
- Outdoor & sports toys
- Plush & stuffed toys
- Die-cast & scale models
- Board games & puzzles
- Remote control (RC) vehicles
- Baby & infant toys
- Action figures & collectibles
Required Certifications
- EN 71 Parts 1–3 (EU toy safety standard — mandatory)
- ASTM F963 (USA toy safety)
- CE mark (required for EU/UK market)
- REACH (chemical compliance)
- California Proposition 65 (USA)
- AS/NZS 8124 (Australia & New Zealand)
ChinaBajar verifies certifications and arranges third-party lab testing before shipment.
Our Sourcing Process
Specification
Define product specs, quality standards, and certifications needed.
Supplier Search
Search 1688.com and our network for verified manufacturers.
Verification
Background check, license verification, factory audit.
Sampling
Order samples from 3–5 shortlisted suppliers.
Negotiation
Mandarin negotiation for best price, MOQ, and terms.
QC & Shipping
Pre-shipment inspection + FCL/LCL/DDP delivery.
Frequently Asked Questions
EU/UK: EN 71 (Parts 1 mechanical, 2 flammability, 3 chemical migration) + CE mark + REACH. A Notified Body issues the EN 71 test report. USA: ASTM F963 + CPSC registration for children's products. Australia: AS/NZS 8124. Test at accredited labs (SGS, Bureau Veritas, Intertek). Never sell toys in regulated markets without proper third-party certification — toy safety violations result in mandatory recalls and heavy fines.
Shantou Chenghai: best for small plastic toys, die-cast models, RC toys, electronic toys. Guangzhou area: educational toy specialists. Zhejiang: wooden toys, often FSC-certified wood for EU. Dongguan: advanced electronic toy factories. Best discovery method: Canton Fair Phase 2 (gifts/toys) or Shantou Chenghai Toy Expo. ChinaBajar can arrange factory visits and shortlisting in Chenghai — the toy district is concentrated and efficient to visit with local knowledge.
REACH (Regulation EC 1907/2006) restricts 200+ chemicals including phthalates in soft PVC, heavy metals, and flame retardants. EN 71-3 tests for migration of 19 chemical elements (antimony, arsenic, barium, cadmium, chromium, lead, mercury, selenium, etc.). Chinese factories for EU export must use REACH-compliant materials and provide material composition declarations. Always request EN 71-3 test reports from an accredited lab — not just supplier-provided documents.
MOQ varies: simple plastic toys 500–2,000 units, electronic toys 500–1,000 units, plush toys 300–500 per design, board games with custom printing 500–1,000 units, wooden toys 300–500 units. Custom-designed toys with new molds: 1,000–3,000 units due to tooling costs ($500–$5,000). For Chenghai market stock toys (existing designs), some traders accept 100–200 unit orders.
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